Founder and CEO of BSD Group, a regional award-winning brand strategy and communications company comprising Brand Strategy & Design Limited, Avid Public Relations Ltd, Whiteboard Advertising Limited and Brandquad Africa Limited. A serial entrepreneur, Eva also co-founded Color Creations Ltd — the first advertising and branding business in Sub-Saharan Africa to gain ISO 9001:2001 certification, in 2007.
She has more than 25 years of industry experience in business advisory, brand innovation and communication management, with expertise spanning brand repositioning, capital markets and crisis communications, customer centricity, media relations and stakeholder management. She has been recognised nationally and internationally for business innovation and leadership.
In March 2021, BSD Group and Ipsos Ltd launched the inaugural Top 100 Most Loved Brands by Women in Kenya study, articulating the Kenyan woman consumer’s needs and the force she is in driving household buying decisions.